
I chose to use this sample 4 typeface because I liked the tall skinny aesthetic the letters in this typeface give. I also liked the little hook seen on the letters such as ‘C’, ‘G’, ‘J’, ‘S’, ect. When it comes to using the pen tool to draw each letter in this typeface it was super time consuming and very detail orientated. The pen tool tutorials provided a great guide when it came to this project. As mentioned this design project was very time consuming and one challenge I came across was no matter how many times I would try to redo the letter or move the anchored points there were some letters I just couldn’t get to match up perfectly. Overall it was a great challenge for my mind and focus.
When it comes to type to me the biggest principle that relates to type is point, line, and plane. Each individual letter has points that form lines which ultimately creates text. When it comes to 2D type plane is utilized while more 3D type utilizes volume. Typography allows for infinite outcomes when bringing in scale, texture, framing, hierarchy, rhythm and balance. Scale allows you to size your type utilizing different sizes and bringing awareness to the space. When utilizing texture when it comes to the design of type texture can be used used for visual effects whether its 2D or 3D texture brings an appeal to the design of type. Rhythm and balance allow for both stability and surprise while designing type. While hierarchy utilizes order of importance when it comes to organizing type.
Matthew Carter was my favorite designer interviewed in the film. He has so much background when it comes to type. Throughout the film he gives insight on his family history as his father studied type as well. Although it wasn’t his plan to follow in his fathers foot steps he got an internship and was working with creating font by hand for about a year. This was one of the reasons his story stuck with me. I was unaware that type was made by hand with steel. Throughout the film he talks about his experience and things that have changed in modern day. Overall Matthew Cater is my favorite designer because how passionate he is about typography as he is interviewed in the film.
Extra Credit Pangram:


