• Describe the overall width of the letters in this typeface design. Overall, do the letters feel normal, wide, or condensed? Are there any letters that stand out as not fitting in with this pattern? How would you make improvements? I would say the width of Diana’a typeface design is normal. The uppercase letters have a width of two squares while the lowercase have a width of one square. I think all of the letters presented in Diana’s modular type design. There is nothing I would change about this design! One of my favorites, great job Diana!

• Describe the overall weight of the letters in this typeface design. Overall, do the letters feel normal, bold, extra bold, thin, extra thin? Are there any letters that stand out as not fitting in with this pattern? How would you make improvements? Overall, I would say the uppercase letters have a more bold weight oppose to the lowercase letters which have a more normal/thin weight to them.

• Describe the overall contrast of the letters in this typeface design. Is there no contrast (all parts of each letter are handled with even weight), low contrast (some parts of each letter are a little thinner/thicker than others), or high contrast (some parts of each letter are a much thinner/thicker than others) Are there any letters that stand out as not fitting in with this pattern? How would you make improvements? Diana did a great job contrasting the lower and uppercase letters by changing the width of the letters with the squares utilized in this design. She was able to make the uppercase letters double the size and weight of the lowercase.

• Describe the overall posture of the letters in this typeface design. Overall, do the letters feel upright or angled? If parts of letters are angled, which parts are they? Are there any letters that stand out as not fitting in with this pattern? How would you make improvements? When it comes to posture all of the letters have an upright feel to their design. Possible letters that slightly give an angled feel due to the design are letters such as “K” and “X” because of the diagonal design, but to me they still look upright.

• Does the letterspacing (space between each letter) in the pangram feel even? Does the tracking (space between each word) in the pangram feel even? How would you make improvements? I think the spacing between the “T”, “Q”, “B”, “J”, and “L” in the pangram need to be adjusted to make the spacing even. I think the shaping of the letter leaves extra white space that just needed to be adjusted to become more evenly spaces to the eye.

• Finally, do you feel that this typeface is legible when viewed in the pangram? Why or why not? Which gestalt grouping principles (closure, continuity, proximity, similarity, symmetry, simplicity) are affecting the legibility of this typeface when all the letters are viewed together in a sentence? This typeface is legible when viewing the pangram because Diana did a good job of continuity and similarity throughout the design, as well as symmetry with upper and lowercase letters.

The shape I decided to utilize for this modular type design was a circle. Each letter encompasses different points seen with the circle. These circles utilize proximity and lines to form each letter. When it came to the framework of this design. I decided to keep it simple, I pulled inspiration from one of the typefaces showed in our reading by Herbert Bayer called universal, at the Bauhaus.

To produce this simplistic look I kept the weight and width light and thin, allowing each point to form a thin line that leads the viewers eyes and allows them to distinguish each letter. When creating my upper and lowercase letters I made it apparent to contrast them which lead me to make the lowercase letters half that of the uppercase, minus any ascenders or descenders the lowercase letters may have.

A variation I had to make while creating this type design was not having much space in the e, I chose to do this so I could follow the upper to lower case letter ratio. Also, the placement variation when it comes to the decenders of such letters as g, j, q and y.

This simple typeface takes me back to the days I first started learning to read and write. I have been spending a lot of time with my niece who just started kindergarten and while working on this project she kept coming over and telling me how good I was doing.

I would say proximity, simplicity, continuity, and symmetry played a huge part when it came to the success of this modular design. Proximity plays a part when it comes to the individual letters and the closeness we see through each point/circle that makes up the entire letter. When coming up with this design I wanted to have a simplistic look allowing the viewer to be able to make up each letter and not just see circles. Continuity is seen throughout this design as each letter follows a set of rules depending on upper or lowercase letters. Symmetry is seen through the evenness, consistency and uniformity throughout this modular design.

When it comes to my modular design I positioned the ascenders just above the mid point of the cap height and x-height. While, descenders extend by three circles from the base line. Uppercase letters extend from the base line to the cap height and lowercase letters extend from the baseline to the x-height.